About Generation P

Generation P is more than just a tax-exempt public charity. It’s a transformative movement to turn the Hampton Roads region into an innovative environment conducive to collaborative and creative opportunities for Hampton Roads youth to reach the full potential of their talents.

Generation P strives to recognize and promote the talents of Hampton Roads youth which embody the values that Pharrell has lived by and continues to promote to this day, our 4 Pillars.

Pharrell Williams

Pharrell Williams is many things. To the world he is a two-time Academy Award nominee, Ten-time Grammy winner, and a fashion mogul. But to us here in Virginia Beach he is much more. Pharrell is a mentor, a role model, but most importantly . . . he is one of us!

Generation P was inspired by the life of Pharrell Williams and the values that he has lived by and continues to promote to this day.





Mission

Generation P’s mission is to positively affect the lives of children and young adults in the Hampton Roads region through artistic, education, and co-curricular educational initiatives. We believe that an education and living an active, healthy lifestyle is fundamental to the development of children and young adults.

Inspired by Pharrell, Generation P is dedicated to giving back to the community by enriching the support system that helped him along his journey. Today, that commitment is growing bigger and better than we ever could have imagined. Generation P is more than a charity, it’s a transformative movement to turn the Hampton Roads region into an innovative environment conducive to collaborative and creative opportunities for all. We are committed to exploring the unique talents of people throughout the Hampton Roads area who want training, resources, and support to enable them to pray, dream, create, and perform!

God First

"Anything is possible when you put God first." - Pharrell Williams


Creativity

"Stay loyal to your creativity because it's a gift" - Pharrell Williams


Everyone has untapped potential in some creative field. Seek new collaborative experiences with fellow innovators. Have a thirst for knowledge, enjoy learning new things, and meeting new people.

Individuality

"We think individuality is super important because that which makes you different makes you special. People can be honest about who they are, and they recognize that their differences are not things to be ashamed of, but these really special attributes actually give you your identity." - Pharrell Williams


Pride yourself on individuality because that's your identity. Brave people try new things and see if it works out. Have the ability to be open to new experiences and ideas.

Inspiration

"If someone asks me what inspires me, I always say, "That which is missing," because I don't want to copy everything that's already happening. I feel like when you copy, you blend in, and when you blend in, you get lost." - Pharrell Williams


Do what excites you to make a difference in your life and the lives of others. Always strive to inspire positive change and celebrate unity, equality, humanity, and color.